We’re building the world’s most advanced, emotionally intelligent functional fragrance brand — where scent and science converge to fuel focus, calm, and clarity for the dialled-in generation, living fully in the now.

Like music, scent reaches the mind in an instant- grounding, shifting, and reshaping how you feel. Rooted in neuroscience and inspired by natural perfumery, our functional fragrances blend advanced molecules with curated essential oils, bioactive botanicals, and clinically studied neuro-actives. Clean, safe, and free from synthetic fragrance, parabens, phthalates, and endocrine disruptors, each formula is engineered to smell incredible, work with the brain’s stress, mood, and energy pathways, and support everyday wellness goals like stress relief, uplifted energy, and deeper rest.
Our Mindset
001The stretch inward that takes us further. We meet our edges with curiosity. We listen deeper. In clarity, we expand into our highest self. Focused. Awake.
002Not every opening is loud. Some come as a whisper. Letting go — of how it should look, how it should feel. Vulnerability isn’t weakness. It’s connection.
003There’s nothing to fix or prove. You’re no one, nowhere, no thing & somehow, more yourself than ever. We slow down, listen & dissolve. We're here.

As our first drop prepares to meet the world, the journey begins — a daily rhythm rooted in presence, expansion, & the art of being here.

Scent is more than a pleasant experience. It is one of the body’s most direct pathways into emotion, memory, and mood. The olfactory system connects to the brain’s limbic centres, influencing neuro...

There are days when your mind feels wrapped in cotton. Not quite asleep, but not fully awake. You move through your morning routine, but everything feels muted. Conversations drift. Tasks blur. Eve...

I thought slowing down would come naturally. I will be the first to tell you: it doesn’t. Even now — after leaving an industry built on motion, after helping to build a brand rooted in presence and...

